Overview
Who we are and what we do
Established in 1996, Asipac Group comprises India’s most admired mall development consultant and letting managers, a multiple award winning real estate marketing consultant, a highly respected retail research & consulting firm.
Our services include:
- Project Conception
- Comprehensive Project Planning
- Design Process Management
- Letting and Lease Management
- Sales Management
- Research and Consulting
- Mall Marketing
- Mall Yield Maximization & Performance Improvement
- Conception of New Retail Formats
- Marketing Strategy, Ideas and Programs for RE Projects
In 14 years, we have provided high level strategic advice to RE developers on projects with a combined built-up area of 380 million SFT valued at more than US$24 billion.
In retail real estate, we have advised developers on mall / retail projects of over 16.9million SFT, including seven of the 15 largest malls in India. We have leased more than 7.3 million SFT of retail space across India in six years.
Asipac undertakes strategic research on the retail and retail real estate sectors. Our study of trading densities of modern retail formats was featured twice in The Economic Times and was cover story of Images Retail's February 2010 issue. Our study on India’s largest malls featured in The Economic Times, The Times of India (twice), The New Indian Express, Business Today magazine and Shopping Centre News magazine.
We conceived and planned India’s first luxury gated community, the first hotel condo, first affordable housing project below Rs.1 million post-05, first 12 minute lifestyle suburb, first luxury lifestyle resort for seniors, first Brand Factory, largest enclosed mall, largest strip mall, and the World’s first fashion-themed SEZ.
Asipac was voted at GIREM as Best Marketing Firm 2008 competing against 3 IPCs and has won 3 Advertising Awards from Times of India. One of our projects broke a Guinness World RecordTM and was a finalist in Mixed Use Project category of Cityscape Asia 2008 RE Awards. A project launch won a Bronze at 2009 EEMAX Awards. An unpublished campaign won GOLD at the Big Bang Awards of Ad Club, Bangalore.
With 230+ media articles and 40+ TV features, including 20 front page/cover stories, our credentials are well known in Indian real estate.
Asipac has an unparalleled vision to spot the future and unlike brokers, truly exemplary to back development(s) which have the potential to change the retail landscape in the area of influence.
Pramod Arora, Group President, PVR Cinemas
